Metro Cash and Carry


Metro Cash and Carry
METRO Cash & Carry
Type Private
Industry Wholesale
Founded 1964
Headquarters Düsseldorf, Germany
Key people Frans W.H. Muller, CEO
Products FMCG
Revenue increase 33.1 billion (2008)
Employees ~100.000 (2007)
Website www.metro-cc.com

METRO Cash & Carry is an international self-service wholesale retailer. It operates across Europe and in some countries of Asia and Northern Africa. It is the largest sales division of the German trade and retail giant METRO AG.

METRO Cash & Carry is different from B2C retail chains (such as Walmart, Carrefour or Tesco) in that its business concept is targeted towards professional customers rather than end consumers. The cash-and-carry concept is based around self-service and bulk buying. METRO Cash & Carry serves to registered customers only. Core customer groups are hotels, restaurants, caterers, traders and other business professionals.

Contents

International operations

As of 2007, METRO Cash & Carry has operations in the 29 countries.

Metro Cash and Carry around the world
Makro logo
METRO in St Petersburg
Country First Wholesale Center Number of Wholesale Centers
 Germany 1964 123
 France 1971 92
 Russia 2001 52
 Italy 1972 48
 China 1996 37
 Spain1 1972 34
 United Kingdom1 1971 33
 Poland1 1994 27
 Ukraine 2003 26
 Romania 1996 25
 Turkey 1990 18
 Netherlands1 1968 16
 Vietnam 2002 15[1]
 Hungary 1994 13
 Bulgaria 1999 13
 Austria 1971 12
 Czech Republic1 1997 12
 Belgium 1970 10
 Portugal1 1990 11
 Greece1 1992 9
 Serbia 2005 7
 Morocco 1991 7
 Croatia 2001 6
 Denmark 1971 5
 Slovakia 2000 5
 India 2003 7[2]
 Pakistan 2007 5[3]
 Moldova 2004 3
 Japan 2002 3
 Kazakhstan 20092 2
 Egypt1 20102 0

1 operates under the brand name makro

2 expected opening

Turkey

The first METRO Cash & Carry stores in Turkey opened in Istanbul in 1990. As of 1990 the company operates eighteen stores in the following cities:

Bulgaria

The first two METRO Cash and Carry stores in Bulgaria opened in Sofia and Plovdiv on 18 March 1999.[4] As of 2010 the company operates 13 stores in 11 cities (including Metro Kompact 2 stores):

Metro Kompact 2 stores in Bulgaria:

A number of other stores are planned.

India

The first METRO Cash & Carry wholesale center in India opened in Bangalore in 2003. Currently there are 7 wholesale centers in operation, two in Bangalore [5] and two in Hyderabad [6], of which one was opened on 30 November 2006. The Mumbai store was opened in 2008 at Bhandup.[7] and the Kolkata store located at Kalikapur, EM Bypass in 2008.The metro cash & carry out was opened at [Ludhiana] city in [Punjab] on Jallandhar bye pass road in the first week of September 2011. It has now opened its second store in Mumbai at Borivili..

Poland

The first Makro Cash and Carry shop was opened in Warsaw, Gdynia and Łódź in 1994. Now the company has 25 stores in:





Romania

Metro hypermarket in Berceni, Bucharest, (April 29, 2008)

METRO Cash and Carry was one of the first international food and non-food retail chains to enter the Romanian market, opening its first store in 1996 in Bucharest, near Henri Coandă International Airport.

As of 2008, it operates 25 stores in major cities across the country and is one of the most well-known chains. Metro has stores in the following cities:





The supermarket in Oradea is one of the most successful of the branches and has been especially popular with Hungarians, who are crossing the border to buy products from the hypermarket since prices are significantly cheaper in Romania than in Hungary. This phenomenon has mainly started since Hungary joined the European Union, an occurrence which has increased prices in Hungary.

Serbia

The first Metro Cash and Carry store in Serbia opened in Belgrade in 2005. As of 2011 the company operates 7 stores in six cities:

Belgrade stores are located in Zemun, Krnjača and Vidikovac.

Pakistan

Metro Cash and Carry located in Faisalabad, Pakistan. (May 1, 2010)
Metro Cash and Carry located in Lviv, Ukraine.

Metro Cash and Carry opened its first wholesale center in the city Lahore on October 31, 2007. Second store was opened in the Pakistan's capital Islamabad on April 3, 2008. The year 2009 marked the opening of three more Metro Cash and Carry centers in Lahore, Karachi, and Faisalabad, bringing the total number of stores at 5.[8] Plan of additional 10 stores are under way. Its main head-office is located in Lahore at Thokar Niaz Baig and vice-head office in Karachi

Ukraine





Egypt

On May 18, 2008, METRO Cash & Carry announced its market entry into Egypt under the MAKRO brand name. The first wholesale center is expected to open mid 2010.

Portugal

Makro Cash & Carry is present in Portugal since 1989. The expansion of the company was extremely fast and at the end of the first year of activity Makro was leading the industry. The then innovative concept of “all under one roof” offer represented a key weapon in this growth, since it gave customers the possibility to purchase in one place everything they needed for their businesses, both in Food and Nonfood areas. The first store opened in Portugal was installed in 1990 in Alfragide (Lisbon) and today the company has eleven operating units in the main urban and economic centers of the country. Currently Makro Cash & Carry Portugal is second only to its main competitor, Recheio, a wholesaler belonging to Jeronimo Martins Group. Makro Cash & Carry Portugal doesn't want to be a mere supplier, but a complete partner to it's customers, and therefore several initiatives are presented seasonally to all customer segments on Makro's portfolio of customers. The company is present in the following cities since:

See also

References

External links


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