Natural Wonder (Revlon subsidiary brand)


Natural Wonder (Revlon subsidiary brand)
Natural Wonder Cosmetics
Type Cosmetics
Owner CVC Capital Partners
Country United States New York, NY
Introduced 1963
Discontinued 2000
Markets world
Previous owners Revlon Cons. Prod. Corp.

Natural Wonder Cosmetics the United States cosmetics brand, was operated by Revlon Consumer Products Corporation from 1963 to 2000, when Revlon sold the division to CVC Capital Partners. One of the first products to use the brand was a medicated foundation. Natural Wonder provided Revlon with an economy cosmetics brand throughout the 1980s and 1990s.

One of the more prominent spokeswomen for Natural Wonder was Deborah Gibson, who advertised the company's products to her teenager demographic during 1988–1990 and even designed a celebrity scent that the company marketed in 1989 (for further info on Electric Youth by Debbie Gibson see Electric Youth (fragrance)).[1]

Among standard products were the following:

  • Super Nails, including standard nail enamels and a transparent 3-Way Nail Hardener.
  • Finer Liner eyeliner.

References



Wikimedia Foundation. 2010.

Look at other dictionaries:

  • Revlon — Infobox Company name = Revlon Incorporated type = Public (Nyse|REV) genre = foundation = 1932 founder = Joseph Charles Revson, Charles Lachman location city = New York City, New York location country = flagicon|USA location = locations = area… …   Wikipedia

  • Princess Marcella Borghese — Marcella Borghese, born Marcella Fazi, (1911 – January 19, 2002) was a manufacturer of cosmetics. Contents 1 History 2 Charles H. Revson 3 After Revson s death 4 Post Revlon …   Wikipedia

  • Max Factor — This article is about the brand. For the man, see Max Factor, Sr.. Max Factor Company is a cosmetics company, founded during 1909 by Maksymilian Faktorowicz (1877–August 30, 1938), Max Factor, a Polish Jewish cosmetician. Max Factor Company was a …   Wikipedia

  • Coty, Inc. — Coty, Inc. Type Private Founded 1904 in Paris Headquarters Paris and New York City …   Wikipedia

  • Nivea — This article is about the cosmetics brand. For the R B singer, see Nivea (singer). Nivea Owner Beiersdorf AG Country Germany Introduced …   Wikipedia

  • Clarins — Group Type Private Industry Cosmetics Founded 1954 Founder(s) …   Wikipedia

  • Neutrogena — Type Subsidiary Industry Consumer Packaged Goods Founded 1930 Headquarters …   Wikipedia


Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”

We are using cookies for the best presentation of our site. Continuing to use this site, you agree with this.