National Mental Health Anti-Stigma Campaign

The National Mental Health Anti-Stigma Campaign is a campaign in the United States to eliminate the social stigma associated with mental illness.

According to the Substance Abuse and Mental Health Services Administration, in 2005 there were an estimated 21.4 million adults in the US aged 18 or older with serious psychological distress (SPD).[citation needed] Among 18- to 25-year-olds, the prevalence of serious mental health conditions was high (almost double that of the general population), yet this age group showed the lowest rate of help-seeking behaviors. Additionally, those with mental health conditions in this segment had a high potential to minimize future disability if social acceptance was broadened and they received the right support and services early on.

The final report of the President’s New Freedom Commission on Mental Health identified stigma as one of the most pervasive barriers “to understanding the gravity of mental illnesses and the importance of mental health.”[citation needed] The report stated that stigma was widespread in the United States and referred to stigma as “a cluster of negative attitudes and beliefs that motivate the general public to fear, reject, avoid, and discriminate against people with mental illnesses. Stigma leads others to avoid living, socializing, or working with, renting to, or employing people with mental disorders - especially severe disorders, such as schizophrenia. It leads to low self-esteem, isolation, and hopelessness. It deters the public from seeking and wanting to pay for care. Responding to stigma, people with mental health problems internalize public attitudes and become so embarrassed or ashamed that they often conceal symptoms and fail to seek treatment.”[citation needed]

The campaign's goals are to encourage and educate 18-to-25-year-olds to support friends they know are experiencing a mental health problem. Furthermore, the campaign aims to improve the lives of 18- to 25-year-old mental health service recipients by targeting their friends and peers to provide the support needed for recovery.

Campaign elements included TV ads on Friends and other programs; ads on radio, print, bus shelters, mall posters and online. The campaign also launched a website[1] providing information for the target and mental health consumers about mental health problems, recovery, and tips on how one can support one’s friend who is living with a mental illness, and a brochure offering tools to help support a friend they know is living with a mental illness in his/her recovery process, available free through the website.


External links

Wikimedia Foundation. 2010.

Look at other dictionaries:

  • Mental health — describes either a level of cognitive or emotional well being or an absence of a mental disorder.[1][2] From perspectives of the discipline of positive psychology or holism mental health may include an individual s ability to enjoy life and… …   Wikipedia

  • New Freedom Commission on Mental Health — The controversial New Freedom Commission on Mental Health was established by U.S. President George W. Bush in April 2002 to conduct a comprehensive study of the U.S. mental health service delivery system and make recommendations based on its… …   Wikipedia

  • Anti-psychiatry — See also: Biopsychiatry controversy Anti psychiatry refers to a post 1960s configuration of groups and theoretical constructs hostile to most of the fundamental assumptions and practices of psychiatry. Its igniting influences were Michel Foucault …   Wikipedia

  • Health and Disease — ▪ 2009 Introduction Food and Drug Safety.       In 2008 the contamination of infant formula and related dairy products with melamine in China led to widespread health problems in children, including urinary problems and possible renal tube… …   Universalium

  • Mental retardation — Classification and external resources ICD 10 F70 F …   Wikipedia

  • History of anti-psychiatry — Anti psychiatry is a movement and a diverse set of theories and practices, that challenges and stands in contrast to the fundamental theories and practices of psychiatry. Psychiatry is the field of medicine concerned with diagnosing, treating and …   Wikipedia

  • Rethink Mental Illness — Rethink redirects here. For the record label, see Rethink (record label). Rethink Mental Illness Type Charity Registration No. 271028 Founded 1972 ( …   Wikipedia

  • Counterstereotype — A counter stereotype, reverse stereotype, or anti stereotype is the reverse of a stereotype. Although counter stereotypes arise in opposition to stereotypes, they may eventually become stereotypes themselves if they are too popular. Spike Lee… …   Wikipedia

  • Homosexuality — Sexual orientation Orientations Asexual · Bisexual · Heterosexual · Homosexual …   Wikipedia

  • Rethink — is the largest severe mental illness charity in the UK. As of 2 July 2002 Rethink is the new operating name for the National Schizophrenia Fellowship.Rethink s mission statement is Working together to help everyone affected by severe mental… …   Wikipedia

Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”

We are using cookies for the best presentation of our site. Continuing to use this site, you agree with this.