Help the Aged
company_name = Help the Aged
company_type = Charity
location = flag|UK
homepage = [http://www.helptheaged.org.uk/ helptheaged.org.uk]
1961, Help the Aged is a United Kingdombased, international charity fighting to free disadvantaged older people from poverty, isolation and neglect.
In 1961 Cecil Jackson-Cole first founded Help the Aged. Help the Aged has national offices in England, Wales, Scotland and Northern Ireland whose role is to manage their campaigns and services within the context of their own national or regional environment. As of
2005, the Charity employs over 1,800 people and has an income of £75 million per year. "Research into Ageing" is a British medical research trust with the Charity.
In 2007, Help the Aged launched "intune group", a new financial services brand. The service exists as a wholly-owned subsidiary of the charity and offers tailored financial services products, including home, car and travel insurance. The charity has launched the initiative to remove age discrimination as a barrier to older people wishing to access certain financial products. Unlike many other financial services companies, none of intune's products will have an upper age limit. Any profits generated by the company will go towards the charity's work with disadvantaged older people.
Among the many issues tackled by Help the Aged are:
* Age discrimination, particularly in healthcare and employment. On 26 June 2008, and after years of campaigning by Help the Aged, the British Government announced new legislation aimed at making ageism illegal. Equalities Minister Harriet Harman unveiled the first draft of the Equalities Bill in Parliament to outlaw discrimination through the provision of goods and services on the basis of age.
Povertyamong older people.
* Isolation and loneliness.
The Charity is an active campaigner on a number of issues impacting older people. These currently include elder abuse, age equality, pensions and benefits and avoidable winter death.
Research into Ageing
"Research into Ageing" is a medical
researchtrust that is the research arm of Help the Aged. They operate 'The Disconnected Mind', a research project that seeks to improve the lives of older people by unlocking the causes of age-related mental decline. [ [http://www.disconnectedmind.org.uk The Disconnected Mind] ]
* [http://www.helptheaged.org.uk/en-gb/WhatWeDo/AboutUs/AcrossTheUK/ Help the Aged Annual Report, 2006]
* [http://www.helptheaged.org.uk/en-gb/WhatWeDo/AboutUs/AcrossTheUK/ Impact Report, 2006]
* [http://www.helptheaged.org.uk/ The Help the Aged web site]
* [http://www.intunegroup.co.uk/ The intune group web site]
* [http://www.helptheaged.ca/ Help the Aged Canada web site]
* [http://www.helptheaged.org.uk/en-gb/Campaigns/ Help the Aged Campaigns]
* [http://www.ageing.org/_research/default.htm Research into Ageing]
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