SKY Movies

Infobox TV channel
name = SKY Movies
logofile = SKYMOVIESNZ.png logosize =
logoalt =
logo2 =
launch =
closed date =
picture format = 16:9 (HDTV)
share =
share as of =
share source =
network =
owner = Sky Network Television
slogan =
country = flag|New Zealand
broadcast area =
headquarters =
former names = SKY Movies HBO, SKY Movies 1
replaced names =
sister names =
timeshift names =
web = http://www.skytv.co.nz/2-movies.aspx
terr serv 1 = SKY Network Television
terr chan 1 = 4
sat serv 1 = SKY Network Television
sat chan 1 = Channel 20
cable serv 1 = TelstraClear InHomeTV
cable chan 1 = Channel 20
sat radio serv 1 =
sat radio chan 1 =
adsl serv 1 =
adsl chan 1 =
online serv 1 =
online chan 1 =

SKY Movies is one of SKY's movie channels in New Zealand. This channel is available on both the SKY UHF and Digital services. SKY Movies plays a schedule of movies back to back 24 hours a day. This schedule is updated each month. New movies are added weekly with the "Blockbuster Premiere" on Sunday nights and the "Thursday Premiere" on Thursday nights.

History

SKY Movies was started in 1990 when SKY Television first launched originally only playing movies during afternoons and evenings. 24 hour programming did not start until later in the nineties. Between 1993 and 1998 SKY Movies became known as HBO but later reverted back to its former name SKY Movies. NICAM stereo broadcasting was available on the UHF channel until around 1998 when Sky launched their digital service. Stereo sound is available on the Digital service.

Widescreen broadcasting was started on the SKY Movies channel for SKY Digital subscribers as of 1st January 2005. Prior to this Widescreen broadcasting was only available on SKY Movies 2, Sky used to run movies in 4:3 format on SKY Movies and the same movies were shown again in widescreen format on SKY Movies 2.

Complaints

During 2007 many users complained due to the vast repetition of movies, as basically the same movies are replayed every day with little to no variation. This resulted in a big loss of SKY's client base with them looking more towards the internet and traditional DVD rental stores to get what they want.


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