Low-end market

In the USA, as well as in most developed countries, the low-end market consists of lower-priced products suitable for customers who are not willing or able to spend large amounts of money. In developing countries, some low-end products may be considered high-end or even luxury items.

Many well known companies, such as Wal-Mart or English supermarket Sainsbury's- apart from their standard goods- sell a low-end version of a given product.


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