- NOW Northampton
Now Digital (Northamptonshire) Licensed area Northamptonshire Frequency 10C (213.360 MHz) Air date Yet to Launch (Delayed) Owner Arqiva Website www.now-digital.com
Now Digital (Northamptonshire), as the name suggests is the name of the DAB multiplex operator for the county of Northamptonshire, serving an area similar to the analogue area served by Heart Northamptonshire.
At the time of the licencing, this company was a wholly owned subsidiary of GCap Media PLC until they were bought in 2009 by Global Radio who later sold the DAB licenses to transmitter company Arqiva.
The DAB licence was advertised by Ofcom on April 4, 2007. At the close on July 3, 2007, the regulator had received two applications, one from MuxCo (Northamptonshire), the other from Now Digital, a wholly owned subsidiary (at the time) of GCap Media PLC. On January 22, 2008, it was announced that Now Digital (Northamptonshire) had won the licence.
Three transmitters are confirmed as carrying the platform; Northampton, Geddington and Daventry.
As required, the BBC Local service, BBC Northampton, has to be carried on this platform.
Services expected to be on the platform
 (Adjusted to reflect the way UK radio is now)
Service Service Type Signal Bit-Rate NOTES BBC Northampton BBC Local service Joint Stereo 128 kbit/s Also on FM - 104.2 (Main) & 103.6 (Geddington) Heart Home Counties Chart Music Joint Stereo 128 kbit/s Also on FM - 96.6 (Northamptonshire), 96.9 (North Beds/Herts), 97.6 (Luton and South Hertfordshire), and 103.3 (Milton Keynes) Gold Northamptonshire Classic Hits Joint Stereo 128 kbit/s Also on AM - 774 Connect FM Full Local Service mono 80 kbit/s Also on 107.4 (Kettering & Corby) & 97.2 (Wellingborough) XFM Modern Rock Joint Stereo 128 kbit/s Relay of London Service. TO BE ANNOUNCED Adult Contemporary Joint Stereo 128 kbit/s Not Yet Known. Traffic Radio Travel Reports mono 48 kbit/s Travel Service. UCB UK Religious mono 64 kbit/s Currently on Digital One. Sabras Radio Asian mono 64 kbit/s Relay of Leicester service. Jack FM Variety Pop & Rock mono 80 kbit/s 0600 - 0000 only - relay of Oxford service.
Had the awarding of the licence gone the other way, this is what would've been on offer:
Heart Northamptonshire, Gold Northamptonshire, Connect FM, Easy Radio, Jack FM, UCB UK, Traffic Radio and three further slots for an Adult Contemporary service, Variety Pop & Rock and either a Youth service of XFM (Modern Rock).
These are the only confirmed transmitter sites at present:
Transmitter KW AREA Northampton ? Depending on signal strength. Geddington ? Depending on signal strength. Daventry ? Signal radiating towards Northamptonshire.
Digital radio in the United Kingdom Digital Audio Broadcasting · Radio in the United Kingdom National multiplexesBBC National DAB · Digital One Regional multiplexes Local multiplexesEnglandNOW Berkshire & North Hampshire · CE Birmingham · Bradford & Huddersfield · NOW Bristol · NOW Bournemouth · NOW Cambridge · Bauer Central Lancashire · NOW Cornwall · NOW Coventry · NOW Essex · NOW Exeter and Torbay · Bauer Humberside · NOW Kent · Bauer Leeds · NOW Leicester · Bauer Liverpool · CE London · Switch London · DRG London · CE Manchester · NOW Nottingham · NOW Norwich · NOW Peterborough · NOW Plymouth · NOW South Hampshire · Bauer South Yorkshire · Stoke & Stafford · NOW Sussex Coast · NOW Swindon · Bauer Teesside · Bauer Tyne & Wear · NOW Wiltshire · NOW WolverhamptonScotlandSwitch Aberdeen · Arqiva Ayr · Score Dundee · Score Edinburgh · Score Glasgow · Score InvernessWalesNOW Cardiff & Newport · Swansea SW Wales Planned multiplexes Cancelled launches See also
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