Channel V Philippines

Channel [V] Philippines
CHanneL V Logo.jpg
Launched May 1994
15 December 1999
(Citynet 27)
01 March 2009
(TV Xtreme Broadcasting Company)
Owned by STAR TV through Channel [V]
GMA Network, Inc.
(December 15, 1999 - July 25, 2001)
(March 1, 2009 - present)
Slogan V Your Music!
Country Philippines
Language English, Filipino
Broadcast area Philippines
Sister channel(s) Channel V International
Metro Manila
Channel TBA
Global Destiny Cable
Metro Manila
Channel 46
Cable Star Iloilo
Iloilo and Rizal
Channel 71
SPC-New World Cable TV
San Jose del Monte, Bulacan
Channel 51
Parasat Cable TV
Cagayan De Oro City
Channel 37
Dagupan City, Pangasinan
Channel 49
PLDT My DSL (Watchpad) Channel 1003

Channel [V] Philippines is a 24-hour music-entertainment television network owned by STAR TV and Fox International Channels, a partnership with TV Xtreme Broadcasting Company (formerly Makisig Network) as a new network provider starting on March 1, 2009.[1]



Debut on UHF 23

Channel [V] was first launched in 1994 in the Philippines, as MTV Asia made the decision to split from STAR TV and form its own satellite TV channel in Asia. It began airing on UHF Channel 23, licensed to Ermita Electronics Corporation, as the Philippines' first UHF TV station fully devoted to re-broadcasting a foreign satellite channel after MTV Asia was started as a music channel in 1992. It was started as the "Next Generation of Music" until it relaunched as Channel [V] (During that time, the actual feed was Channel V Chinese on AsiaSat 1 while the Asian/Indian counterparts were on AsiaSat 2 and Palapa C2, respectively). Channel [V] in the Philippines programmed only few of the English-language shows like the The Ride, Over The Edge, By Demand, and Sigaw Manila (with Filipino artists, locally produced) but aired several of their Mandarin Chinese or Indian counterparts. In 1995, the station launched the first ever Channel V Philippines VJ Hunt for aspiring Filipino VJs; it was won by Melanie Casul, the competition's first and last winner. The channel left UHF 23 on 15 October 1996, when EEC (the owner of the license) turned over to AMCARA Broadcasting Network, an ABS-CBN affiliate, creating Studio 23.

Citynet Television

August 1995

Before GMA Network officially launched Citynet Television in August 1995, GMA Network signed a contract with Star TV Network to broadcast selected taped Channel [V] International TV shows from 1995 until its closure in March 1999. This programming made Trey Farley, Joey Mead, Amanda Griffin, Michael Zerrudo and the late Francis Magalona former VJ-TV hosts of part-Filipino descent, familiar to Citynet viewers. From 1998 until its closure in March 1999, Asian Top 20 Countdown was the only rebroadcast Channel [V] show.

December 1999

The very first logo, from 1999

On December 15, 1999, STAR TV leased the airtime of Citynet to launch Channel [V] Philippines [2] through EMC, also known as Entertainment Music Channel. Part of the strategy to localize Channel [V] was with programming produced both by Star TV and GMA through Alta Productions and Probe Productions, Inc.. The marketing image was shifted from music to more live-action products. Idents from this time frame used the brackets in the name. It dimensionalized the name Channel [V], making it into an object that could then became an environment for its broadcast design and a stage for live events. Additional shifts in programming occurred at the relaunch, specifically a shift to genre-specific rather than continuous hits, with special graphics for each set. In the middle of 2001,[3] Channel V Philippines shut down due to the intense competition from MTV Philippines provided by Nation Broadcasting Corporation, a PLDT sister company, when PLDT bought a controlling stake in GMA, and Myx, an ABS-CBN cable music channel. The channel was officially shutdown on July 25, 2001.[4]

Channel [V] returns to the Philippines

Eight years later, STAR TV and Makisig Network/Herma Group Inc (now known as TV Xtreme Broadcasting Company) announced an agreement to expand Channel [V] in the Philippines and to launch Tagalog-language content geared toward youth audiences, with an emphasis on local VJs, Pinoy music, and local bands and artists. Makisig now included Channel [V] International in its basic tier of cable channels, expanding the reach of the channel to more than 600,000 households across the Philippines.[5][6][7][8][9][10][11][12] The channel's program mix is 60% Hong Kong satellite feed and 40% local feed versions of the more popular programs. Local content includes local-language and Pinoy music. The channel's creative director is Jose Javier Reyes.

Makisig continued to expand the reach of Channel [V], moving it down from channel 59 to 25 on SkyCable and adding online content.[13][14][15][16][17] [18][19]

On March 26, 2011, [V] Philippines went temporarily off-the-air after its CEO, former Ilocos Sur representative Ronald Singson was in jail in Hong Kong due to possession of illegal drugs. Its international counterpart continues to air for now.

However on April 25, 2011 onwards, Channel V Philippines is now return via Global Destiny Cable as of this time.

Channel [V] Philippines Programs

Note: Some of the Channel V International programs also air on V Philippines with the V orange logo except from V Philippines produced programs only airs during night time, early morning and during commercials (V light blue logo).

Current Shows

  • Bente Uno - Countdown show.
  • Hits All You Can - is a 30-minute daily program that features various music videos in a mixture of genres such as rock, pop, country, rap, R&B, and OPM. There will be a theme for every episode to spice up the show with the host providing trivia on the artists' music videos and news on the artists.
  • V Tunes Pinas (replaces Bahasa and JK Pop from parent feed) – The music on this show is entirely Filipino/Pinoy.
  • V'd Out - Get to know more about your favorite TV, movie, and media personalities through their five favorite music videos. Vd Out challenges your idols to choose the music videos that has made an impact in their lives or remains a staple on their iPods playlist.
  • In Command - a 30-minute, 3-times weekly program where the viewers control the songs played.
  • Backtrack Pinas - a 30-minute old OPM and International music video from the past.
  • Sound Reel
  • Dyip Ni Juan

Previous Shows

  • PopKorn - A look at everything about pop culture: what is hip, trendy, new, popular, famous, and even the "corn" (like corny, cornball, hackneyed, dull), providing the viewers with a balanced discussion on what is hot and what is not in the entertainment world.
  • Scene and Heard Philippines - Predecessor to V Scene.
  • V Tunes Pinas Live - 30 minutes of entirely live Filipino/Pinoy content.
  • Circuit TV was a television version of the magazine, with similar look, feel, and content. It additionally consisted of four sections also coming from the magazine: Circuit Breaker, Circadian, The Grid and Circuit Training.
  • V Buzz - was a showbiz entertainment opinion show.
  • V Trends - A look at pop culture hosted by Tim Yap.
  • V Life - Hosted by Claudine Trillo, this program features noted and larger–than–life personalities who work hard to stay on top of their game, but enjoy their perks of their hard–earned success.
  • V Scene - A look at events and nightlife in Manila.
  • Encore - A look at live music.
  • Boys Night Out - A TV adaptation of the nightly radio program by the same name hosted by Slick Rick, Sam YG, and Tony Toni. With interviews and comedy.
  • Filipino Poker Tour - A poker tournament played in Manila with Filipino players.
  • The G Spot

Channel [V] Philippines executives

  • Cong. Ronald Singson - Owner of TVXBC and Channel V Philippines
  • JM Rodriguez - Channel Head [20]
  • Cat Arambulo - Fashion Director
  • Leonel Sky Limbauan - Production Head
  • Liza T. Latinazo - Vice President and General Manager of Regional Distribution and Advertising and Sales
  • Eddie Tan - Vice President for Programming


Current VJs

From Channel [V] International

  • Lisa S.
  • Tom Prince
  • Cara Grogan
  • Cliff Ho
  • Matt Bailey

Former VJs and Program hosts

See also


  1. ^ V (ph)&imagepath=cc/channel_v_ph Channel V Philippines Logo on Lyngsat-Logo retrieved via 09-05-2009
  2. ^ "GMA Network History - 1999 Channel V Philippines". 
  3. ^ "Channel V's Philippines deal off". bNet Business Neetwork. July 2001. [dead link]
  4. ^ Channel V Philippines (2000) during Citynet Channel 27 Times retrieved via 02-16-2010 courtesy of Alta Productions
  5. ^ CHANNEL V International and Makisig Network Announce the Launch of Channel V Philippines Tagalog language content block on V International set to launch with an expanded distribution for the channel on Sky Cable retrieved via 02-26-2009
  6. ^ CHANNEL V Expands Filipino Presence retrieved via 02-26-2009
  7. ^ CHANNEL V International and Makisig Network Launch V Philippines retrieved via 03-02-2009
  8. ^ Channel V to speak Tagalog; taps local partner retrieved via 02-27-2009
  9. ^ Channel V to launch local content for the Philippines retrieve via 03-02-2009
  10. ^ Makisig launches Channel V Philippines retrieve via 04-16-2009
  11. ^ Channel V launch in Philippines with Local Block retrieve via 04-16-2009
  12. ^ V Philippines on Channel V Retrieved via 05-03-2009
  13. ^ Channel V Philippines now on SkyCable Channel 25 Retrieved via 05-01-2009
  14. ^ Channel V on SkyCable Retrieved via 05-03-2009
  15. ^ Localized Channel V heats up music channel competition retrieved via 04-08-2009
  16. ^ Channel V Philippines’ grand launch set on July 25 retrieved via 07-22-2009
  17. ^ Channel V Philippines Invasion Video Teaser retrieved via 11-29-2009
  18. ^ V Philippines relaunch retrieved via 12-31-2009
  19. ^ Channel V RP Relaunched retrieved via 12-29-2009
  20. ^ JM Rodriguez: V good retrieved via 02-11-2011
  21. ^ Channel V Philippine Old Article: THE ISSUE OF RESPECT 2000 retrieve via 8-21-2000

External links

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